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Product Marketing Manager/Specialist

📁
Marketing, Advertising & Public Relations
📅
JR-0000063242 Requisition #

Western Digital                                                          

The next big thing in data is you!

 

As a Regional Product Marketing Manager, you work very closely with the Corporate Product Marketing, North America Sales and Channel Marketing and various teams within the Business Units to deliver products and roadmaps needed for North America Market.

 

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Manage all aspects of New Product Introductions as well as Product Transitions in alignment with Business Marketing on assortment decisions. Align on assets needed for the Consumer and Commercial channels for each NPI.
  • Manage outbound communication to Sales & Channel Marketing
  • Represent the channel by signaling plan-o-gram set dates, setup lead-time requirements, store placement plans, etc.
  • Coordinate all aspects necessary including forecast estimates, submission, allocation input (priorities) and order tracking, demo units, Marcom asset and demo unit asset delivery, etc.)
  • Support transition timing decisions by evaluating overall ROI with Business Marketing
  • Manage packaging transitions and product discontinuance transitions
  • Optimize account business by driving account-specific SKU development by initiating product development requests with cross-functional teams
  • Drive solutions to assess and respond to requests for nonstandard solutions
  • Identify gaps in WW roadmaps and pull together the business cases necessary for products needed to optimize NAM account revenue
  • Represent the product line at industry, account and internal events as needed
  • Establish deep understanding of available NPD, financial and account unit and revenue reports
  • Establish and support category share, revenue and unit goals with Above the line and Go-To Market plans
  • Develop and maintain positive working relationships within the Sales, Channel Marketing, Marcom, Brand, Global Product Marketing, Business Marketing, Ops and Engineering teams.

 

REQUIRED:

  • 6-8 years of product marketing experience with experience in a market-facing role (e.g., delivering presentations to Sales, conducting competitor analysis and market research)
  • Demonstrated success in positioning and launching differentiated products that meet and exceed business objectives
  • Subject matter expertise in Hard Drives (HDD) and Solid-State Drives (SSD). This should include specific industry or technical knowledge. 
  • Proficient in productivity applications such as Microsoft Office especially Microsoft Excel.
  • Comfortable using collaboration and CRM tools such as Salesforce.
  • Exceptional ROI-tracking skills, able to prove what is –or isn’t—working
  • Understanding of the retail (consumer) and B2B environment and go-to-market tactics
  • Must be a strong public speaker, comfortable in front of large, senior groups.
  • Communicate the value of new products and services to the sales and marketing team
  • Excellent people skills to interact and influence colleagues, cross-functional teams and third parties.
  • Sharp analytical and problem-solving skills and must be attentive to details
  • Excellent organizational and time management skills 
  • Ability to manage multiple concurrent deadlines
  • Bachelor’s degree in business or marketing.

ABOUT WESTERN DIGITAL®

The future. It’s on you. You & Western Digital.

We’ve been storing the world’s data for more than 50 years. Once, storage was the most important thing we could do for data. Now, we’re helping the world capture, preserve, access and transform data in a way only we can.

The most game-changing companies, consumers, professionals, and government organizations come to us for the technologies and solutions needed to bring meaning and value to their ever-increasing diversity of data.

 

But we can’t do it alone. Today’s exceptional data challenges require your unique skills. You can be the next big thing in data.

 

Western Digital® data-centric solutions are comprised of the Western Digital, G-Technology™, SanDisk® and WD® brands.

 

Western Digital is an equal opportunity employer.

 

Western Digital does not discriminate on the basis of race, color, ancestry, religion (including religious dress and grooming standards), sex (including pregnancy, childbirth or related medical conditions, breastfeeding or related medical conditions), gender (including a person’s gender identity, gender expression, and gender-related appearance and behavior, whether or not stereotypically associated with the person’s assigned sex at birth), age, national origin, sexual orientation, medical condition, marital status (including domestic partnership status), physical disability, mental disability, medical condition, genetic information, protected medical and family care leave, Civil Air Patrol status, military and veteran status, or other legally protected characteristics. We also prohibit harassment of any individual on any of the characteristics listed above. Our non-discrimination policy applies to all aspects of employment. We comply with the laws and regulations set forth in the "Equal Employment Opportunity is the Law" poster.

Western Digital participates in the E-Verify program in the US. For more information click hereEste empleador participa in E-Verify.

 

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Western Digital is committed to providing equal opportunities to all applicants and employees and will not discriminate against any applicant or employee based on their race, color, ancestry, religion (including religious dress and grooming standards), sex (including pregnancy, childbirth or related medical conditions, breastfeeding or related medical conditions), gender (including a person’s gender identity, gender expression, and gender-related appearance and behavior, whether or not stereotypically associated with the person’s assigned sex at birth), age, national origin, sexual orientation, medical condition, marital status (including domestic partnership status), physical disability, mental disability, medical condition, genetic information, protected medical and family care leave, Civil Air Patrol status, military and veteran status, or other legally protected characteristics. We also prohibit harassment of any individual on any of the characteristics listed above. Our non-discrimination policy applies to all aspects of employment. We comply with the laws and regulations set forth in the "Equal Employment Opportunity is the Law" poster.

Western Digital thrives on the power of diversity. We are committed to an inclusive environment where every individual can thrive through a sense of belonging, respect, and contribution. Our leaders, including managers and supervisors, actively support diversity and inclusion in the workplace. To learn more, click here.

Western Digital is committed to offering opportunities to applicants with a disability. If you need a reasonable accommodation, email us at Careers.Accommodations@WDC.com. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

NOTICE TO CANDIDATES: Western Digital has received reports of scams where a payment is requested on Western Digital’s behalf as a condition for receiving an offer of employment. Please be aware that Western Digital and its subsidiaries will never request payment as a condition for applying for a position or receiving an offer of employment. Should you encounter any such requests, please report it immediately to compliance@wdc.com.