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Senior Analyst, Automotive Business Marketing

Marketing, Advertising & Public Relations
JR-0000045782 Requisition #
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Western Digital                                                                

The next big thing in data is you!



As a key member of the Automotive segment marketing team, the Business Analyst's primary focus will be working with automotive (OEMs, Tier1s, TaaS) customers in managing and growing storage solutions for automotive applications. This is an outbound role with significant business impact and great potential for growth in one of the fastest growing and highly visible segments at Western Digital.






  • Understand automotive market (trends, key players in value chain, customers etc) to come up with growth objectives, plans to achieve that objective and lead teams (PM, PMM, Ecosystem, Sales) to support that business objective
  • Roll up and track P&L for automotive segment while managing the risks and dependencies to achieve revenue targets
  • Perform and consolidate automotive market research, account level TAM/SAM and competitive analysis
  • Lead interlock with internal teams on financial plans and TAM models
  • Work with Business Execution teams to track and manage business to financial plans
  • Prepare and present business updates and analysis to senior management
  • Bottoms up demand forecasting based on Sales inputs
  • Support segment pricing with analysis and competitor information
  • Collaborate with Product Marketing on pipeline management, product roadmap and AVL




  • BA/BS Pref MBA -- Business, engineering, economics, or related field
  • 2-5 years experience; semiconductor (business or product management) or automotive experience a plus
  • Excellent written, verbal communication skills and customer presence
  • Critical thinker -- ability to look at data and be able to identify the big picture
  • Highly motivated, passionate about own work and for the success of the company
  • Demonstrated success in building strong relationships internally and externally
  • Strong Excel skills: data collection, management, and complex modeling
  • Ability to travel (domestic and international)





The future. It’s on you. You & Western Digital.

We’ve been storing the world’s data for more than 50 years. Once, it was the most important thing we could do for data. Now we’re helping the world capture, preserve, access and transform data in a way only we can.

The most game-changing companies, consumers, professionals, and governments come to us for the technologies and solutions they need to capture, preserve, access, and transform their data.


But we can’t do it alone. Today’s exceptional data challenges require your exceptional skills. It’s You & Us. Together, we’re the next big thing in data.


Western Digital® data-centric solutions are found under the G-Technology™, HGST, SanDisk®, Tegile™, Upthere™, and WD® brands.



Western Digital is an equal opportunity employer.


Western Digital does not discriminate on the basis of race, color, ancestry, religion (including religious dress and grooming standards), sex (including pregnancy, childbirth or related medical conditions, breastfeeding or related medical conditions), gender (including a person’s gender identity, gender expression, and gender-related appearance and behavior, whether or not stereotypically associated with the person’s assigned sex at birth), age, national origin, sexual orientation, medical condition, marital status (including domestic partnership status), physical disability, mental disability, medical condition, genetic information, protected medical and family care leave, Civil Air Patrol status, military and veteran status, or other legally protected characteristics. We also prohibit harassment of any individual on any of the characteristics listed above. Our non-discrimination policy applies to all aspects of employment. We comply with the laws and regulations set forth in the "Equal Employment Opportunity is the Law" poster.

Federal and state laws require employers to provide reasonable accommodation to qualified individuals with disabilities.  Please tell us if you require a reasonable accommodation to apply for a job or to perform your job.  Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. If you need any accommodation or assistance with our career site, please contact us at

Western Digital participates in the E-Verify program in the US. For more information click hereEste empleador participa in E-Verify.



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