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Product Marketing Specialist

📁
Marketing, Advertising & Public Relations
📅
JR-0000062134 Requisition #

 

Western Digital

                                                                                     

The next big thing in data is you!

 

 

Western Digital is a one of the world’s most sophisticated, foundational technology companies. A Fortune 150 company and the world’s largest maker of hard drives & flash memory products, we literally create the space upon which the digital world is built. Think about it. If not for our products, there would be no computing, social media or streaming media. We develop the technologies and make the products that make all of those things possible!

 

At Western Digital’s Consumer Solutions group we design, build and ship hardware and software that enhances the digital lives of more than 300 million customers every year. With more than 350,000 points of sale worldwide, we help consumers in more than 113 countries connect with their content, so they get more enjoyment and value from the digital lives.

 

Our three brands, SanDisk, WD and G-Technology offer consumers new ways to aggregate, organize, secure, and share the content that really matters to them, no matter where the content is created, or where it resides. As our digital world and capabilities expand, we evolve to meet the needs of this highly dynamic and constantly changing environment. Whether that means creating personal cloud experiences that seamlessly pull all of your pictures, music, video, documents together or developing state-of-the-art encryption technologies that protect your most valuable content, we’re committed to putting consumers in control over every aspect of their digital world.

 

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Responsible for business and product marketing strategy for consumer technology products
  • Serve as primary product evangelist. Evangelize BU vision to eco-system partners, customers to gather feedback, requirements, identify and solve problems and needs.
  • Provide vision and market direction input to engineering and technology teams to develop new technologies and products 
  • Work closely with cross functional product teams and technology teams to identify the value proposition and develop the product roadmap
  • Develop product business case, investigate innovative business models to drive the business
  • Exercising cross-functional leadership, work jointly with marketing team, develop compelling go-to-market strategies, including product positioning, messaging, and value proposition for our customers and partners.
  • Support sales with detailed product information, demos, customer pitch decks and positioning

 

REQUIRED:

  • Bachelor’s degree required in technical, or related fields. Masters, advanced degree and/or MBA desirable
  • 8-15 years’ experience management and supervising professionals focusing on tactical, operational activities within the Consumer Electronics or Consumer Packaged Good industry. Experience managing two or more direct reports. Communicates with top executives and division heads providing strategic vision and/or tactical/strategic direction across multiple divisions.
  • Experience working product marketing or consumer channel marketing
  • Solid understanding of retail product life cycles.
  • Experience with creation tools like Adobe Premiere, Davinci resolve, FCP, Unreal engine or Unity  
  • Strong work-ethic and get it done attitude
  • Strong leadership, oral and written communication, and interpersonal skills. You will have as strong public presence with the talent to present.
  • Self driven, with the ability to work independently and lead collaboratively diverse teams, both functionally and geographically.
  • Ability to travel domestically and overseas. International travel and work experience desirable.
  • Regularly interacts with senior management
  • Periodically interacts with executives
  • Interactions involve matters concerning several functional areas, divisions, and/or customers
  • Influences others outside of own job area regarding policies, practices and procedures
  • Work impacts company goals and design/selling success
  • Projects/programs may address future concepts, products, and technologies
  • May guide unique, advanced data/situational analyses
  • Expert in the field; highly unique and specialized skills
  • Uses professional concepts to resolve critical issues and shape company objectives/principles

 

 

 

 

 

ABOUT WESTERN DIGITAL®

 

The future. It’s on you. You & Western Digital.

 

We’ve been storing the world’s data for more than 50 years. Once, storage was the most important thing we could do for data. Now, we’re helping the world capture, preserve, access and transform data in a way only we can.

 

The most game-changing companies, consumers, professionals, and government organizations come to us for the technologies and solutions needed to bring meaning and value to their ever-increasing diversity of data.

 

But we can’t do it alone. Today’s exceptional data challenges require your unique skills. You can be the next big thing in data.

 

Western Digital® data-centric solutions are comprised of the Western Digital, G-Technology™, SanDisk® and WD® brands.

Western Digital is an equal opportunity employer.

 

Western Digital does not discriminate on the basis of race, color, ancestry, religion (including religious dress and grooming standards), sex (including pregnancy, childbirth or related medical conditions, breastfeeding or related medical conditions), gender (including a person’s gender identity, gender expression, and gender-related appearance and behavior, whether or not stereotypically associated with the person’s assigned sex at birth), age, national origin, sexual orientation, medical condition, marital status (including domestic partnership status), physical disability, mental disability, medical condition, genetic information, protected medical and family care leave, Civil Air Patrol status, military and veteran status, or other legally protected characteristics. We also prohibit harassment of any individual on any of the characteristics listed above. Our non-discrimination policy applies to all aspects of employment. We comply with the laws and regulations set forth in the "Equal Employment Opportunity is the Law" poster.

 

Western Digital participates in the E-Verify program in the US. For more information click hereEste empleador participa in E-Verify.

 

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NOTICE TO CANDIDATES: Western Digital has received reports of scams where a payment is requested on Western Digital’s behalf as a condition for receiving an offer of employment. Please be aware that Western Digital and its subsidiaries will never request payment as a condition for applying for a position or receiving an offer of employment. Should you encounter any such requests, please report it immediately to compliance@wdc.com.